Event Promoters

ABA TECHSHOW 2020 Conference and EXPO, held February 26 – February 29 in Chicago, is where lawyers, legal professionals, and technology come together. For 3 ½ days attendees learn how to practically, and ethically, implement and integrate technology into their practices to enhance client service and gain efficiency. ABA TECHSHOW is presented by the American Bar Association’s Law Practice Division.

If you’d like to be an ABA TECHSHOW 2020 Event Promoter, please fill out this application. Your participation not only results in discounts for members, but is also great exposure for your association. 



  • One free registration to attend the Conference.
  • An additional free registration if five or more of your members register with your code.
  • A value-added benefit for your members: TECHSHOW at a reduced rate.
  • Up to $150 in savings off the standard registration. Your members pay only $750 if they register with your code before the early bird deadline (January 13, 2020), and $950 after.
  • Your logo on/in the:
    • The ABA TECHSHOW Conference website
    • ABA TECHSHOW Conference App
    • Program Guide



ABA Law Practice will:

  • Provide a unique Event Promoter code for you to share with your members.
    • This code will allow your members to receive a discounted registration rate at the Event Promoter Rate. It will not work with any other registration rate. 
    • Event Promoter codes must be used for advance registration only. Event Promoter codes will not be accepted during on-site registration.
  • Provide the registration option for your members.
  • Supply camera-ready advertising materials and copy through the Media Kit for your marketing person. 


We ask that you:

  • Fill out this application and provide us with your Association’s logo by October 4, 2019.
  • Fulfill any of three promotional efforts below and turn in your Marketing Report by January 17, 2020



1. Place ABA TECHSHOW 2020 on your Events Calendar

2. Place a web banner linked to ABA TECHSHOW (www.techshow.com) on your homepage

3. Send two emails focused on ABA TECHSHOW to your members during November, December, January, or February

4. Place two ads for ABA TECHSHOW in your major membership publication during November, December, January, or February. Ads can be found on the Media Kit page.

5. Place articles about the benefits of ABA TECHSHOW in publications, your newsletter, or on your website. Copyright-free articles are available on the ABA TECHSHOW Blog.

6. Engage your members on social media by:

    • Tweet regularly using #ABATECHSHOW to your followers on Twitter during November, December, January, and February.
    • Share ABA TECHSHOW content to your Facebook page encouraging registration with your Event Promoter code.
    • Content may include: the ABA TECHSHOW Conference App, schedule, blog, or anything else relevant.





  • October 4, 2019: Sign up deadline. Fill out application and email your logo to Taylor Young.
  • January 17, 2020: Fulfill any of three promotional efforts and turn in your Marketing Report.
  • January 27, 2020: Hotel Deadline for the Hyatt Regency Chicago. We have secured a room rate of $199.00/night. Once your Marketing Report is submitted (with accompanying comp registration) we will process it immediately so you can secure your hotel room. Please note that you must be registered for the Conference before you can book a room at the Hyatt Regency. Reservations must be made by 5:00pm CT on January 27, 2020.


Please contact Taylor Young for more information about the program.