Brooke Moore


Brooke Moore is the Founder of MyVirtual.Lawyer, an online law firm model providing flat fee and subscription based limited scope services to self-represented litigants, individuals, and small businesses. After establishing the MVL brand in Arkansas she co-founded MVL Licensing, a LLC providing attorneys in other jurisdictions the opportunity to leverage the MVL brand, systems, and processes to implement limited scope, virtual components into their firms. She has also leveraged her experiences in law and life to co-found {Shift}her, a unique mindset-centric mastermind model created by women, for women to collaboratively level up in business and life.

Brooke has worked on the Arkansas Access to Justice Commission’s task force on limited scope representation and serves on the UALR Bowen School of Law Rural Incubator committee and as Chair of the Arkansas Bar Association’s Continuing Education Committee. She is a 2013 graduate of the Arkansas Bar Association Leadership Academy and a 2015 recipient of the Judith Ryan Gray Outstanding Young Lawyer Award. She was a 2015-16 American Bar Association Law Practice Division Fellow and currently serves as a member of the ABA TECHSHOW Board and on the ABA Law Practice Division Council.

In 2017 she was named as an American Bar Association Women in Legal Tech honoree and received the Fastcase 50 Award. She is a nationally recognized speaker and author on topics related to limited scope representation, virtual lawyering, legal technology, and well-being.

My Sessions

60 in 60

This year, TECHSHOW combines the best of “60 Sites,” “60 Tips,” and “Gadgets and Gizmos” into one rollicking, face-paced session. We say goodbye to TECHSHOW 2021 with an hour of the latest in apps, work hacks, hot technologies, and more.


Going Virtual: Unconventional Law Firm Design

Clients are driving changes in how they receive legal services. Alternative legal service providers are meeting client demands and capturing market share. In order to remain competitive, attorneys must rethink the way they practice law and design client-centric law firms that promote attorney well-being also.


Thought Modeling Workshop: The Life Coach Acolytes

We can’t always control external factors and the circumstances in our lives but we can choose how we feel about them and how we respond to them. Thoughts become things. Seriously. It’s a little science and a little woo but we do have the ability to attract more of what we want in life by […]


Well-Being: A Moderated Panel

Building on the content you’ve already learned about lawyer well-being, this panel will explore how to take what you’ve learned and implement changes in your firm and in your personal life to enhance lawyer wellness and well-being.