There are over one billion people using Facebook, which means if you aren't using it professionally you're at a real disadvantage in today's market place. This session will teach you how to launch and manage your professional Facebook presence. You will learn everything you need to know about capturing the attention of potential clients and building a Facebook fan base without overstepping ethical bounds.
State Bar of Michigan, Lansing, MI
As the Communications Specialist for the State Bar of Michigan, Samantha Meinke created and manages a social media strategy that has made her bar association a leader at building and initiating action within its online communities. In demand as a speaker and consultant, she advises attorneys and legal entities on how to maximize their online impact. She began her career by reaching target audiences and markets as a newspaper and custom publications reporter, blogger, and a social media marketing pioneer.