Archive | March, 2012

Seven Tips for Building up Your LinkedIn Network

Lawyers sometimes seem to forget that LinkedIn is a site for professional networking. In case you’d forgotten, “networking” is a process of meeting new people in a business or social context. Networking requires action on your part. Just as you would mingle at a cocktail party and hope to make new contacts, you need to mingle on LinkedIn. […]

How to Use Branding and a Client-Centered Website to Turn Website Visitors into Firm Clients

Many law firms have attractive websites with detailed descriptions about the firm, the education and awards of its attorneys, and firm practice area descriptions.  The firm and attorneys are positioned as being the best in the area.  Sometimes these websites even include detailed explanations about applicable law concerning the firm’s practice areas.  While the website design and […]